Roadhouse Marketing Garage

As a longtime SEMA member, I’ve been involved in many councils, committees and projects. For all you HUB artists, this one is close to my heart and I’m sure to yours too: Contributing your art (existing or new) for a brand new coloring book for ARMO’s Take A Kid To A Car Show program. ARMO, the Automotive Restoration Market Organization, is one of eight SEMA councils.

Maybe you received a plastic model kit, and that got you involved with cars. For many of us, it was seeing a drawing, illustration or CarTOON that inspired a lifetime of car craziness, and now you may have the opportunity to provide the ‘spark’ that ignites the enthusiasm of someone else.

This is a chance to give something back to a hobby or occupation that we all love. There is NO money involved, and the recognition comes in the form of having your work published and distributed at car shows and events across the country beginning this Summer, along with having your name in the coloring book, and a small, discreet logo or mark to identify your work.

Here are the specifications:
• Largest size possible (depending on how big the final product will be produced; probably 9” x 12” or 8.5” x 11”)
• High resolution (300 dpi or greater) black & white line drawings
• Clearly scanned (not unfocused or grainy) or computer generated
• Pure white background needed
• Any Mac-readable format—JPEG, TIFF, or PSD

DEADLINE FOR SUBMISSIONS is January 30, 2010 ( or during the Grand National Roadster Show if you’re in Southern California and you want to put your images on a CD-ROM and drop them off at the HubGarage booth for SEMA to collect them).

You can also email the images to me, or I’ll provide you with a direct contact and an email address at SEMA where you can send your work. You may submit up to five images, and it will be up to the page sponsors to pick the images they feel will work best in the coloring book. Please don’t be discouraged if your work is not selected; we have a limited number of pages, and I’m asking as many artists as we have represented on the Hub to send something in. While it may not work in this instance, it certainly doesn’t hurt to have dozens of decision makers in the aftermarket reviewing your illustrations, so quite likely some artists will receive calls and inquiries as a result.

Take A Kid To A Car Show is a great program, with the ability to make a difference in a child’s life. Remember your very first car show? If you do, chances are they will too.